Keynote

Simplexity

Keynote LeadWerner VogelsAWS re:Invent 2024KEYNOTE

Why systems grow complex, and how to keep the complexity from winning.

‹ All work

Inside this work

Simplexity distilled decades of distributed-systems experience into principles for keeping architectures evolvable as they scale: why complexity accumulates, and the discipline it takes to keep it from winning.

I shaped the theme and the story arc, built the run of show, and worked with speakers, demo teams and production through months of drafts and rehearsals to the final performance.

Production

RoleKeynote Lead
SpeakerDr. Werner Vogels
EventAWS re:Invent 2024
VenueThe Venetian, Las Vegas
Opening filmMonks